Release Date + About the Launch

Meet the all-new Stay Vulnerable Collection, made up of 5 universally flattering, easy-to-match shades for eyes, cheeks, & lips.

“This collection celebrates the soft, flushed look we get when we feel the most vulnerable. I love how easy these formulas are—easy to apply, easy to wear, easy to get a fresh look that lets your real self shine through.”– Selena Gomez

January 8th

Products in the Launch

Stay Vulnerable Glossy Lip Balm, $18.00 (New, Permanent)

Like a lip mask in a gloss, this ultra-cushiony, comfortable formula hugs lips with nourishing hydration while visibly plumping them with buildable color and shine. Made with a botanical blend of lotus, gardenia, and white waterlily, it also helps soothe, calm, and nourish lips.

  • Nearly Apricot Soft coral
  • Nearly Neutral Soft neutral pink
  • Nearly Rose Flushed pink
  • Nearly Mauve Soft mauve
  • Nearly Berry Soft berry

, $21.00 (New, Permanent)

This first-of-its-kind water-resistant blush combines pigments with a non-greasy blend of weightless oils and spherical powders for a natural flush you can’t mess up. The ultra lightweight, liquid-like cream melts on contact and blends to a smooth, satin finish that won’t cake, crease, or clog pores.

  • Nearly Apricot Muted coral
  • Nearly Neutral Soft neutral pink
  • Nearly Rose True pink
  • Nearly Mauve True mauve
  • Nearly Berry Deep berry

Stay Vulnerable Liquid Eyeshadow, $20.00 (New, Permanent)

This quick and easy formula goes from liquid to powder in seconds. Velvety-smooth, creamy, and never sticky, it blends and builds easily before setting to a soft, satin finish that lasts all day—no creasing, smudging, fading, transferring, or drying out your skin.

  • Nearly Apricot Soft coral
  • Nearly Neutral Warm neutral beige
  • Nearly Rose Soft tea rose pink
  • Nearly Mauve Soft mauve
  • Nearly Berry Rich berry


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