When you go through its extensive celebrity-sighting roster, its devoted fan base, and the sheer frequency of run-ins with its signature mirrored-lensed frames, it’s hard to believe Krewe has been around since only 2013. It’s also wild to consider that the CFDA/Vogue Fashion Fund finalist (and 2016 runner-up) hasn’t left its home base of New Orleans and yet has achieved a level of international renown not commonly achieved by New York, London, or Paris-based brands—let alone in year four of its business. But scroll through Instagram, and you’ll stumble upon its range of #KreweMuses, a wide assortment of unimpeachably cool folks who have woven the brand’s handmade frames into their signature looks. Clearly, it’s doing something right.
Krewe invited Glamour down to its home base in Louisiana to learn more about its highly recognizable frames (and the cult following the brand has developed, down by the Mississippi River and beyond). While there, we caught up with the man behind the celebrity-favorite brand, Stirling Barrett, and got his no-fail tips for finding the right pair of frames for you. Read on—and take notes.
Disclosure: Krewe paid for the author’s travel and accommodations for the purpose of writing this story.