Juanes releases new single, ‘La Plata,’ and it’s fun

By Marisa Arbona-Ruiz

Latin pop rock superstar Juanes has a new message for the world: “Be happy, even after a heartbreak.”

After his critically acclaimed 2017 visual album “Mis Planes Son Amarte” (My Plans are to Love You) that touched on universal love, the first single of his yet untitled next album turns to humor, and features emerging Colombian trap artist Lalo Ebratt of the collective Trapical Minds.

Cover for single ‘La Plata’ with Juanes featuring Lalo Ebratt.Universal Latin

“La Plata” blends Juanes’s Colombian folkloric vallenato roots and dreamy tenor voice with Ebratt’s pop-reggateon trap stylings in a catchy dance melody with a comical spin. It’s a story of a guy getting over heartbreak without losing his heart. And the video – the journey from a serenade gone bad, blowing his money, getting “limpias” (spiritual cleansings) and finally getting arrested for being raucous at night – is creatively laid out in backward sequence. Juanes tells NBC Latino that “it’s very light and happy… I’m very excited because it has to do with Colombia, with my roots and who I am.”

The release also comes fresh off of his latest of 20 Latin GRAMMY wins, this time for the Short Form Music Video of his global hit “Pa Dentro”, which tied him again for the all-time GRAMMY lead. And most recently off his 2019 Premio LoNuestro nomination for Artist of the Year just this week, a Univision awards show honoring the best Latin music.

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